ChangeNOW 2021

VM

Valérie MARTIN

ADEME

Cheffe du service mobilisation citoyenne et médias...

Description

Valérie Martin holds a postgraduate degree in environmental economics from the University of Paris I. She joined the French Environment and Energy Management Agency (ADEME) in June 1993. She held various positions before being appointed head of the Citizen Mobilization and Media Department on January 2008. In this capacity, she is in charge of managing campaigns on energy renovation and the circular economy. In addition, she pilots the ADEME's General Public strategy, which was published in early 2019. She is also involved in steering actions related to responsible communication and responsible marketing. She is co-author of various collective works « nouveaux mythes, nouveaux imaginaires pour un monde durable » (Editions Les Petits Matins), « un autre monde est possible ; Lost in Transitions ? » (Editions de l'aube), the " guide de l'éco-communication " (Edition Eyrolles - 2007) and " le guide de communication responsable " (ADEME éditions - January 2020).

Sessions

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