ChangeNOW 2021


Roser Canela-Mas

albert programm BAFTA

International Manager


Roser Canela-Mas started her media career 15 years ago. She has worked in production and direction internationally across different genres such as drama, comedy and factual-entertainment. She went on to complete a BSc in Sustainability and Environmental Management (2013-2016) giving her the additional knowledge and expertise to advise media productions on how to calculate and reduce their environmental impact. She joined albert 5 years ago and has been advising productions on how to lessen their carbon footprint and environmental impact since then. She currently manages all albert's international relationships and has built the newest version of the albert toolkit (carbon calculator and carbon action plan). Her role also consists of delivering training courses to media professionals - helping the industry reduce their impact behind the camera while also enabling them to tell accessible, realistic, urgent, solution-based and optimistic climate stories on screen.

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